BBA ( Bachelor of Business Administration )

Bachelor of Business Administration (BBA) is amongst the choicest undergraduate degrees programs in the field of Management. Prominently opted by the students of the commerce stream, this course encompasses all aspects related to supervising and administering business operations. Also, it equips students with managerial and communication skills as well as business decision-making skills. That’s why BBA is also called a Universal Course. However, before opting for this degree program, it is important to get an insight into its syllabus, curriculum, and subjects. Through this blog, we aim to bring you a detailed guide of BBA subjects along with an overview of the curriculum of this program.
Course Highlights
BBA Colleges in Kolkata
| Course Name | Bachelor of Business Administration (BBA) |
| Education Level | Undergraduate |
| Duration | 3 years |
| Basic Eligibility Criteria | 10+2 in any stream or its equivalent from a recognised board of education |
| Entrance Exams for BBA in India | IPU CET, UGAT, NPAT, etc. |
| Top BBA Colleges in Kolkata,West Bengal | SVIMS, Kolkata – Swami Vivekananda Institute of Modern Science , FIEM Kolkata, Ashutosh College – Kolkata, The Heritage College, IEM- Kolkata – etc. |
| Career Prospects | Marketing Associate; Finance Executive; Business Consultant; Research and Development Manager; Information Systems Associates |
| Scholarship Infomation | Know About Scholarship Details |
Why Pursue BBA Course?
BBA Colleges in Kolkata
When it comes to choosing the right bachelor course, there are tons of options available before one. Whether you are planning to study abroad or in India, you will find that a bunch of courses like BBA, BCom, etc are often pursued by the students. Do you know why students in the majority opt to study BBA courses? Mentioned below are some reasons elucidating the same-
Enhancing Knowledge Base
BBA is a popular force in the field of Administration that can be easily combined with a specialisation of your choice. Along with learning the insights related to business management and accounting, you can simultaneously learn branding and marketing.
Personality Development
Pursuing a trending course like BBA will help you have an edge over the others as the course aims to impart students with essential skills that help them enhance their personality traits.
Leading Career Opportunities
In the corporate industry, BBA graduates have always been in demand. After completing BBA course, you can easily get placed in leading job profiles in esteemed organisations.
General Overview
BBA Colleges in Kolkata
As a renowned degree program in Business Administration, BBA aims to impart students with the conceptual, theoretical and practical knowledge of the business world. Further, the curriculum of a BBA course is designed in a manner that it covers the foundational and core disciplines of a certain specialisation as well as equip students with key skills such as communication, decision-making, strategizing, etc. Generally, BBA subjects help you in developing a better understanding of the market system and business management. Moreover, these interdisciplinary topics are complemented with practical work like presentations, field trips, and event management which are integrally constituted in the BBA syllabus.
Understanding the Structure & Curriculum of BBA
BBA Colleges in Kolkata
Before providing you with a list of BBA subjects, let’s first comprehend the structure of this undergraduate degree. Mainly offered as a 3-year bachelor’s degree, Bachelor of Business Administration is spread across 6 semesters which are designed to provide students with the knowledge of how business operations work as well as varied aspects of management, inner workings of an organisation amongst others. The following table elucidates the classification of a multitude of BBA subjects as per the basis of foundation, core, electives and skills.
| Type | Objectives | BBA Subjects | |
| Foundation | To provide students with a basic overview of the fundamental disciplines of Business Administration | Business Analytics, Sociology, Micro Economics, Mathematics for Business, Business Economics, Psychology | |
| Core | To help students understand the essentials of Business and Management as well as the factors that are integral to the commercial and corporate sector. | Essentials of Marketing, Leadership and Ethics, Business Law, Environmental Studies, MIS/Systems Design, Entrepreneurship, Accounting, Strategy, Organisational Behavior, Operational Management, Business Organisation, Understanding Industry and Markets, Principles of Management, International Business Management | |
| Elective Subjects | To offer students a pool of specialisations under the umbrella of Business Administration and help them specialise in their field of interest. | Digital Marketing, Managing Family Business, Marketing and Operations Research, Manufacture Planning & Control, Security Analysis, Commercial Bank Management, Financial Modelling Using Spreadsheets, Retail Management, E-commerce, Industrial Relations and Labour Legislation, Financial & Commodity Derivatives, etc. | |
| Skills | To equip students with the quintessential skills required to thrive in a business environment. | Negotiating and Persuading Skills; Personality Development, Problem Solving & Consulting Skills, Etiquette and Conversational Skills, Selling, Conflict Resolution, Writing Skills, Career Skills, Communication Skills |
List of BBA Subjects
Now that you know about how the structure of this degree program is like, here is a list of some of the prominent BBA subjects that are usually included under this course:
- Essentials and Principles of Management
- Business Economics
- Management Accounting
- Statistics
- Marketing Management
- Business Mathematics
- Accounting- Management and Financial
- Security Analysis
- Corporate Planning
- Production and Material Management
- International Marketing
- Organisational Behaviour
- Operations Research
- Industrial Relations
- Personnel Management
- Business Finance
- Environmental Management
- Human Resource Management
- Sales and Distribution
- Strategic Management
Understanding the Subjects in-detail
Let us now go through some of the popular BBA subjects in order to gain a comprehensive understanding of the same.
Human Resource Management
Amongst the pivotal BBA subjects, Human Resource Management is a strategic approach to the management of people, resources and other requirements of a company. A Human Resource Manager has a crucial role to play in an organisation as they help in managing its foundation as well as facilitate the employer-employee relationship as well. You can also choose to specialise in this field by pursuing a Masters in Human Resource Management.
- Social Learning and Framework
- Organizational Conflicts
- Types of Conflicts
- Meaning of Job Satisfaction
- Nature of Groups and Its Types
Accounting
Accounting is the systematic recording of financial transactions pertaining to a business. It is one of the prominent BBA subjects and imparts students with an understanding of how bookkeeping and recordkeeping work in an organisation. Accounting requires a person to keep the transactions and the information related to it up to date in order to run the business administration smoothly. You can further gain expertise in this domain by pursuing any of the Accounting Courses.
- Financial Accounting: Scope and Definition
- Recording of Transactions
- Introduction to Company Final Accounts
- Accounting Standards: Concept and Objective
- Important Provisions of Companies Act
Business Economics
Business Economics deals with the theoretical and quantitative aspects of business enterprise and how to analyze them as well as keep track of financial growth and development of the company. In the list of varied of BBA subjects, this discipline utilises applied economics and economic theories to assess the operations of an organisation.
- Impact of Business Economics on Society
- Aspects of Constitutions and Its Implications
- Law of Contract
- Supply and Demand Analysis
- Pricing Under Various Marketing Conditions
Essentials of Management
Since BBA subjects strive to delve deeper into the basics of business administration, understanding the core essentials of management forms an imperative part. Studying essentials of management, you will get to know about how planning, organizing, leading and controlling of assets is carried out. This field involves both practical and theoretical knowledge of planning and management and hence becomes a key feature of the course.
- What is Management
- Functions of Management
- Planning, Organizing and Leading
- Effectiveness and Efficiency
- Types of Managers
Business Mathematics
Business revolves around transactions and its analysis hence mathematics is an important part of business-related courses. In BBA subjects, Business mathematics deals with the management, calculation and keeping track of transactions which results in smooth business transactions.
- Progression and Annuity
- Introduction to Set Theory
- Linear Programming
- Conditional Probability
- Permutation and Combination
Entrepreneurship
With the exponential growth in the start-up culture, one can see the importance of entrepreneurship as a subject that needs to be studied under business administration. As one of the key BBA subjects, Entrepreneurship will help you understand the basic foundations of setting up a business and getting an in-depth knowledge of risk management. To advance your career, you can pursue an MBA in Entrepreneurship!
- Definition and Concept of Entrepreneurship
- Barriers to Entrepreneurship
- Characteristics of Entrepreneurship
- Entrepreneurship Environment
- Institutions in aid of Entrepreneurs
BBA General: Semester-wise Subject
To help students understand BBA Subjects in greater depth, we have stated below the semester-wise subjects of BBA General course-
| Semester 1 | Semester 2 |
| Microeconomics | Cost Accounting |
| Financial Accounting | Environmental Management |
| Quantitative techniques – I | Quantitative Techniques – II |
| India Socio-Political Economics | Effective Communications |
| Principles of Management | Principles of Marketing |
| Essentials of IT | Macroeconomics |
| Semester 3 | Semester 4 |
| Direct Tax & Indirect Tax | Business Law |
| Banking & Insurance | Business Analytics |
| Indian Economics in Global Scenario | Financial Management |
| Consumer Behavior & Services Marketing | Management Accounting |
| Operations Research | Customer Relationship Management |
| Human Resource Management | Human Behavior & Ethics at Workplace |
| Semester 5 | Semester 6 |
| Research Methodology | Finance Electives |
| Financial Statement Analysis | Entrepreneurship & Business Plan |
| Strategic Management | International Business & EXIM |
| Finance Electives | Operations & Supply Chain Management |
| Advanced Financial Management | Marketing Electives |
Course Wise BBA Subjects
| Courses | BBA Subjects |
| BBA in Marketing | Market Research and Analysis Retail Marketing Supply Chain Management Financial Accounting Product and Brand Management Customer Relationship Understanding Consumer Behaviour |
| BBA in Information Technology | Programming Languages Web Designing and Development Business Management and IT Business Ethics and Communication Computer Networks Software Development Network Security |
| BBA LLB | Jurisprudence Family Law Business Organisation Environmental Law Intellectual Property Corporate Governance Accounting and Finance ADRs Merger and Acquisitions |
| BBA in Banking and Finance | Business Communication Corporate and Banking Laws International Banking Financial Risk Management Resource Mobilization Managerial Economics |
| BBA in Event Management | Public Relations Event Advertisement and Promotion Brand and Media Management Communication Skills Hospitality and Tourism Even Planning Processes |
| BBA in Artificial Intelligence | Data Science Fundamentals of Python Cognitive Psychology Operations Management Principles and Applications of AI Business Analytics Blockchain Fundamentals |
Note:This is for indicative purposes only. The BBA course curriculum and subjects can vary from one university to another.
BBA Course Specialisations available in Top BBA Colleges in Kolkata
Now that you have any idea about BBA course and know what are the subjects in BBA, listed below are the popular specialisations in BBA course. You can easily find ample universities or colleges offering the specialisation under various forms-
- BBA in International Business
- BBA in Computer Application
- BBA in Finance
- BBA in Entrepreneurship
- BBA in Hospitality
- BBA in Hotel Administration
- BBA in Human Resource Management
- BBA in Information Systems
- BBA in Tourism
- BBA in Global Business
- BBA in Marketing
- BBA in Sports Management
- BBA in Management
- BBA in Supply Chain
- BBA in Accounting
- BBA in Hospital and Healthcare
- BBA in Retail
- BBA in Logistics
Fees Structure of Top BBA Colleges in Kolkata
The estimated cost for pursuing BBA course in India or abroad varies greatly with respect to the institution that you have chosen. Tabulated below are the popular universities offering BBA course abroad and their average fee for the program-
| Universities | BBA Course Fee (INR) |
| Maulana Abul Kalam Azad University of Technology ( MAKAUT ) | 1.5 Lakh to 6 Lakh (Depending upon different Colleges ) |
| University of Calcutta | 1.3 Lakh to 3 Lakh approx (Depending upon different Colleges) |
Job Prospects after BBA
Other than BBA subjects, it is also significant to explore the career prospects you can choose from after completing this course. The commerce industry has a lot of job opportunities and demands, a course like BBA can help you in choosing the right field for you to work in and finding a business environment that you are comfortable working in. If not a professional career, you can opt for pursuing Courses after BBA too! Here are a few options that might interest you in terms of discovering career opportunities after concluding your BBA:
- Human Resource Manager
- Business Consultant
- Marketing Manager
- Business Administration Researcher
- Business Analyst
- Process Analyst
- Information Systems Associates
- Finance Executive
Further Study Options After BBA
The most common alternate way after completing graduation in BBA is pursuing higher studies in related fields. Universities in India and abroad offer various courses after BBA. out of all, the most common option is MBA and PGDM. However, courses like CA and advanced degree in specialized fields is also pursued by candidates. Given below are the prominently higher study options after BBA-
- MBA
- PGDM
- Bachelor of Law (LLB)
- Chartered Accountant (CA)
- PG Diploma in Banking
- Master of Management Studies (MMS)
- Masters in Finance Management
- PG Certification in Data Science
- Masters in Digital Marketing
Top BBA Colleges in Kolkata, West Bengal
The right curriculum and exposure to the right opportunities can help you in making a huge difference in your career prospects while studying this course. If you are planning to study an undergraduate degree in Business Administration abroad, here is a list of renowned BBA colleges and universities you must consider:

SWAMI VIVEKANANDA INSTITUTE OF MODERN SCIENCE
Swami Vivekananda Institute of Modern science (SVIMS) is one of the best BBA Colleges in Kolkata.
- IEM Kolkata – Institute of Engineering and Management
- St Xavier’s College, Kolkata
- Swami Vivekananda Institute of Modern Science, Kolkata – Website : https://svims.in
- BESC Kolkata – Bhawanipur Education Society College
- Scottish Church College, Kolkata
- Asutosh College, Kolkata
- THA Kolkata – The Heritage Academy
- JDBI Kolkata – J D Birla Institute
- FIEM Kolkata – Future Institute of Engineering and Management
Top Recruiters
Once you have completed your studies in BBA, you can make your way through the below mentioned organisations. Listed below are the main recruiters of BBA graduates-
- Ernst and Young
- Deloitte
- PWC
- KPMG
- HP
- Microsoft
- IBM
- Cognizant
- And all other MNCs
